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Client:Facebook

Services:Paid Advertising

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Utilizing Digital Marketing Strategies  for Increase in Customers and Higher ROI

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Overview

Dr. Wu, a physician, relocated from Austin, Texas, to Aurora, Illinois, in 2008. He bought an established medical practice in a small building on the outskirts of the town. As the town's population grew, and so did the number of doctors, Dr. Wu noticed that the competition had increased when a chain health provider built a tertiary care hospital. Dr. Wu clearly understood ways to market his services to attract new patients and created a digital presence by hiring a website development firm to create a website for him.

Dr. Wu contacted local magazines, newspapers, and even local radio networks to run his ads frequently to increase his reach, which worked out in his favor but was still much less than he had anticipated. Desperate to attract patients, he sought help from another marketing agency to redesign his website and implement SEO techniques. The advanced marketing techniques by Vigorant Inc helped him achieve his desired marketing goals.

Results

Dr. Wu's face lit up with joy as he witnessed the expected results. He received referrals from existing patients, which increased his earnings by threefold. He is now confident in Vigorant Inc.'s services and enjoys his rapidly growing online brand.

In conclusion, Dr. Wu's investment in digital marketing paid off, thanks to the expert services of Vigorant Inc. It demonstrates the importance of conducting thorough research and analysis before implementing marketing strategies. Dr. Wu was able to identify the root cause of his marketing issues with the help of the experts at Vigorant Inc. and turn his struggling practice into a flourishing online brand with paid marketing campaigns. This case study shows that with the proper guidance, investment in digital marketing can yield significant results and help businesses overgrown.

Execution

Dr. Wu invested in Vigorant's services and utilized Paid advertising services of Google. The expert team at Vigorant implemented relevant keyword searches that optimized his business. Once Dr. Wu launched paid marketing campaigns online, his practice saw increased patient follow-ups and welcomed more clients.

Planning

Dr. Wu invested in traditional marketing channels but soon realized that this short-term success could not prosper for so long. He then came across an advertisement for advanced Digital Marketing Techniques by Vigorant Inc. He was intrigued to know more about their services and contacted them to schedule a meeting. To his surprise, the expert team of Digital Marketing obliged his request and gave him a free assessment along with a detailed report.

Based on the information compiled by the Vigorant team, he discovered that the issue was his ineffective choice of location for his practice. No matter how much he spent on advertisements, it would only get him desired results once he moved his practice to a better place. He could relocate once again or invest in paid advertisements online. The expert team at Vigorant suggested that he consider the latter because it was much easier and quicker than relocating and starting from scratch.

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