If you own a startup and you want to make it successful, social media marketing is one of the most important and must learn strategy. About 3.6 billion people across the globe are already on different social media websites. And if you think that’s a high number, well, it is even expected to increase up to 4.41 billion in 2025. This proves that social media provides a wide platform for all business owners to incorporate their marketing strategy and bring out their startups in front of the world. So, in order to have much-increased brand awareness and lead generation, you would want to ensure that your startup remains relevant on different social media platforms.
Brand awareness is perhaps the key factor as to why startups and even big companies need social media marketing. In fact, 44% of local businesses use social media to reach their audience and market their business. Aside from that, social media can also allow you to communicate better to those who are interested in your brand or product. It is a platform that enables business owners like you to network, build your brand value, and even interact with your customers or clients. Social media marketing is a highly cost-effective strategy that can catapult your startups to success.
It’s no secret that different social media channels are used by billions of people around the world every day. Thus, this makes them a hotspot to market your business effectively. If you’re still starting with your social media marketing, it’s best to consider focusing on the “big five” first. This includes Facebook, Twitter, LinkedIn, Instagram, and YouTube. Each caters to a certain demographic, so it’s best to know who your target audience is before anything else.
Building and executing your social media marketing strategy can be time-consuming. In order to have effective social media marketing and manage it properly, you would need to devote your undivided attention and effort to all your channels. The good news is Vigorant can help you chart the course of your startup’s campaign now. Our dedicated team will focus on putting your business at the front of your industry so you wouldn't have to. All you have to do is book a call or visit us now and we can talk about your startup’s way to success.
Resources: How A Good Website Design Can Boost Startups