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Use Social Media to Better Market Your Business Online

Years ago, it was very costly and time-consuming to build a brand and interact with customers and clients in a meaningful way. That has all changed today with the advent of social media. Considered to be a major game changer, social media allows customers to interact with businesses in ways that would simply otherwise not be possible. Best of all, social media marketing is a highly cost-effective and inexpensive way of connecting with customers, clients and prospective customers and clients. As an added bonus, social media when properly leveraged can even allow a business brand to go viral when the right content is promoted. 

 

High Quality Social Media Pages on Quality Platforms 

Communicating with customers and clients has never been easier and more efficient. However, for businesses to take full advantage of all that social media marketing makes possible, they must establish high quality social media pages on quality platforms. One of the best ways to accomplish this goal is to work with a respected name in digital marketing. While there are many companies around the country that offer this type of service, one company has clearly stood the test of time. Vigorant has earned the trust and respect of customers and clients over the years. The company delivers innovative and unique online marketing solutions for businesses of all sizes. 

For businesses to take full advantage of all that social media marketing makes possible, they must establish high quality social media pages on quality platforms.

Intuitive and Attractive 

Most importantly, keeping social media pages relevant, timely, active and alive will ensure good interaction with customers and potential customers. In addition, no social media marketing campaign is complete without links to a high-quality website. While social media works to attract potential customers, it is the website that will close the sale. That is why a website must be easy to navigate, intuitive and attractive. This is another case where working with the best digital marketing firm will help businesses develop the right type of website presence. 

 

Exposed to Literally Millions of Potential Customers 

As a final note, one of the top ways to win the day when it comes to social media is to create clever and intriguing content. This is the easiest ways to help a business go viral. While it does not happen every day, when a particular piece of content goes viral and takes a business brand along with it, the end results can be quite astounding. A small business can find itself exposed to literally millions of potential customers in a matter of hours by following this formula. To learn more about all that social media marketing has to offer your business, contact Vigorant today.  

 Resources: How to Better Market My Business Online Using Business Listings

How A Good Website Design Can Boost Startups

Did you know that there are now over 1.5 billion websites running on the internet? Quite a huge number but in reality, only 10-15% of these are actually regularly updated. Startups and creative entrepreneurs can greatly benefit from this information because while it may seem that the online realm is currently too saturated, there’s actually still more than enough room even for starting businesses to rise to the top. No matter what niche your business is in, you need to not merely exist in the digital space but also have an impressive website design that can attract and retain your audience. 

When you’re setting up your website, always remember that it’s going to be the face of your business that people will see. It can make or break your brand likeability.

Why does a website design matter? 

A good website design can jumpstart your startup with style. Think of your website as your digital storefront. Would you want it to look unappealing or confusing at first glance? Or would you want it to be sleek and inviting to customers? It is estimated that 1.92 billion people have already purchased something online in 2019. So, when you’re setting up your website, always remember that it’s going to be the face of your business that people will see. It can make or break your brand likeability. But a website can offer you more than just sales or ROI. It can also showcase your expertise and help you create a name in your chosen industry. Plus, it’s a cost-effective marketing technique that can yield many benefits. Now that you know how beneficial website design is to your business, be sure not to miss out on this opportunity and leverage its advantages now. 

 

What does a good website design look like? 

A study found that it would only take 2.6 seconds for a person’s eyes to focus on a specific element of a site. This means that as soon as your page loads, the prospective customer can immediately form an opinion based on the thing they saw. A good website design should deliver an amazing visual experience, shows relevant information about your business, include testimonies, and engage your target audience. Doing these can demonstrate what your business can offer which is crucial to your success. With Vigorant, you don’t have to worry about these nitty-gritty details as we can get the job done for you. Just book a call or visit our website and set your marketing path right from the start. 

Digital Marketing For Chiropractors

Is there such a thing as digital marketing for chiropractors? When we hear the term "digital marketing" we often think about businesses that are basically online only and that don't have a brick and mortar business. However, even if you don’t feel like it, even doctors or more specifically, chiropractors need to have a good digital marketing strategy in place to get more clients. Social media is a great place to establish yourself as a thought leader in your field. 

Start with a responsive website 

Your website can make or break your business. Humans today have an attention span of 8 seconds, can you believe that? If your site doesn't load and doesn't show them what they need in that span of time, there is a great chance that they will leave your site and not come back anymore. If you are not familiar with creating your website, there are a lot of firms today that can help you build the best website for your business. What you don't want to do is spend a lot of time (and money) building a website on your own that doesn't work. Contact these firms, they will help you. 

 

Share and influence on social media 

Your social media presence is a good way to broaden your reach. Your channels will have people who are already interested in the service you offer. All you have to do next is establish yourself as a thought leader. Start by sharing content that is valuable and useful to your readers. Make it so as you will be the go-to chiropractor that they can approach or set an appointment with if they need it. You need to start by posting consistent content that is valuable to your followers. Not sure how to start? There are teams that you can hire for such services, leave it up to them, they will work magic on your channels. 

Your social media presence is a good way to broaden your reach. Your channels will have people who are already interested in the service you offer. All you have to do next is establish yourself as a thought leader.

Dedicated to helping you 

There you go, these are just the tip of the iceberg. If you want to really up your game in the digital world, then a proper digital marketing plan is what we suggest. Vigorant is dedicated to helping chiropractors get the most out of their digital marketing efforts. Vigorant is your experienced partner in reaching your business’s fullest potential. Visit us today or set an appointment, we would love to answer all your questions about digital marketing for chiropractors. 

The Rise Of Video Marketing Strategies For Property Management Businesses

If you’ve been in the property management business for a while, you know how important visual content is. Marketing properties to potential buyers is almost impossible without images or videos that can highlight their important elements. So, why won’t you scale it up and utilize video marketing to tell your story and boost awareness to your business? Now before you ask why written content and images can’t sufficiently boost your brand, let’s take a look at some of the statistics. According to a survey, more than 50% of internet users want to see video content from businesses. This rate is the highest among any type of content. Not only that these can also increase your conversion rates by 86%. 

 Marketing properties to potential buyers is almost impossible without images or videos that can highlight their important elements.

How to use video marketing as a property manager 

It’s easy to get daunted when thinking about video marketing. But there is actually endless video content to capture your audience’s attention, establish your brand, and nurture your business. What’s more is that, unlike popular belief, you won’t have to shell out a huge amount of money for it to be successful. You don’t need any fancy tools or expensive materials to make short, conversational, and authentic video content that can broaden your reach to relevant internet users including potential residents and owners nearby. 

 

Make your top video marketing strategy now 

Getting into video marketing can be confusing at first. But with enough time and enough, you can master this strategy and communicate more in the larger crowd. One thing to always remember is to keep it short and simple.  Each platform requires certain tweaks but this is a good rule of thumb and people tend to have a shorter attention span than ever. Vigorant can make all these happen and help you create effective bite-sized, digestible content that can successfully expand your online presence. Book a call or visit our site and start driving new leads in no time. 

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